Everything we buy has a cost and our portfolio knows that better than we do but, not always the price to pay is shown on the list. Have you ever heard of 'human cost'? Do you ever wonder who farms our food?
'Food Chains: The Revolution in America's Fields' is the documentary that will help you to open your eyes on some important issues too often ignored. Directed by Indian-American Sanjay Rawal, the film tells the story of an intrepid group of tomato pickers in Southern Florida, the Coalition of Immokalee Workers, who fought with all their might for more human and dignified working conditions. The film denounces the poor conditions of farm laborers in the United States: men and women routinely abused, robbed of their wages, beaten, sexually harassed or even enslaved, forced into poverty because underpaid and to work in inhumane conditions. The Coalition of Immokalee Workers has decided to assert itself and asked large retailers (like supermarkets and fast food restaurants) to pay just a penny more per pound of tomatoes and to refuse to buy tomatoes from farms with human rights violations.
To date, Walmart, Whole Foods, Trader Joe's, McDonalds, the YUM Brands, Chipotle, Burger King, Aramark, Compass Group, Bon Appetit, Sodexo, and Subway have accepted the request, and hopefully others will follow in their footsteps.