WWF Campaign: Deforestation and lungs

Jul 23, 2014 | written by:


Deforestation? No thanks. The new advertising campaign of WWF "Before it's too late" says no to deforestation, through an image that reproduces two green lungs. Literally. Each year our dear planet loses a large number of trees due to several reasons. Subsistence farming, commercial agriculture and logging are the largest of these. If we do not stop this ecological devastation, we will lose one of our greatest assets: the air. In fact deforestation is the major cause of the enhanced greenhouse effect. What can we do? Even in this case the solution is the small daily gesture. Like.. Try to use, as much as we can, eco-friendly products, whose production does not cause environmental imbalances.

And then, of course, planting a tree.

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