Treedom’s new solution helps companies move from reducing harm to actively regenerating environmental and social systems — a paradigm shift that makes positive impact measurable, reportable, and embedded into business processes.
Over the years, Treedom has become a leading company in remote tree planting and in the development and management of environmental projects for individuals and businesses. Today, it announces the launch of Regenera.
Regenera is a new solution designed to guide SMEs and large enterprises along a path of environmental and social regeneration, adapting to each company’s goals and current context.
As Tommaso Speroni, Co-founder and CEO of Treedom, explains:
“In sixteen years of activity, we have planted over four million trees and worked with more than 13,000 companies, supporting projects in 16 countries.
This journey has taught us one fundamental thing: reducing negative impact is no longer enough. Today, companies have the opportunity to actively contribute to the regeneration of the territories, communities, and ecosystems on which their own future depends.
Regenera was born from this awareness. We want to help businesses move from a ‘doing less harm’ mindset to one focused on ‘creating more value’, making positive impact automatic, embedded in every process, and measurable in real time. Not a separate project, but an outcome the company generates while doing its everyday work.”
Regenera is an Impact-as-a-Service solution, delivering positive environmental and social impact for businesses by integrating regeneration into core operations in a simple and measurable way.
Each business function can activate regenerative projects through modular, flexible, and scalable solutions.
In practice, Regenera supports companies along a structured and customizable journey: from project selection and activation, to impact measurement, all the way to communicating results through immersive multimedia storytelling.
The projects available through Regenera are structured across six main areas:
Regenera is built to meet the cross-functional needs of organizations: Corporate and ESG teams can integrate results into their impact strategies; HR can use it to drive internal engagement; Marketing and Sales can strengthen relationships with clients and partners through shared projects.
“Our goal is for regeneration to stop being a choice for a few and become the normal way businesses operate,” Speroni concludes.
“Every company that adopts this approach generates real, measurable benefits for itself, for communities, and for the environment. This is the transformation we want to enable.”
About Treedom
Treedom is an internationally leading company in remote tree planting and environmental regeneration. Since 2010, it has enabled companies and individuals to support reforestation projects worldwide, generating measurable environmental and social impact.
Headquartered in Florence and active in 16 countries, Treedom is a certified B Corporation and collaborates with thousands of companies globally.
Treedom in numbers